Companies use booklets for all sorts of purposes, from training materials to marketing tools. Booklet printing can be quite expensive, especially if you’re planning a bulk run, so it’s essential to get everything in order before sending your design off to the printer.
Printing on paper is significantly different from publishing material online, and comes with its own set of challenges. While you can always ask your reliable printing company to help you with your booklet design, it’s often cheaper and simpler to learn the process yourself. It can seem intimidating at the start, but our guide should point you in the right direction with a printing checklist to get you started.
Choose Your Paper Type
The type of paper you choose can have a significant impact on the impression that your booklet makes. Paper types vary in looks, texture, and finish. The kind of paper you choose can even affect how bright and crisp your graphics look, so spend some time examining different paper types before making a final decision.
The three main paper types used in booklet printing are:
- Gloss: gloss paper has a shiny finish, which works very well for high-resolution photos. It makes colors more vivid and provides a premium feel to the end product.
- Silk/matte: silk is less shiny than gloss paper, but it still offers a premium texture and smooth finish. It’s the default recommendation for booklets as it provides reliable results for most products. Since it’s less shiny, it’s perfect for text-heavy pages, which can be challenging to […]